The latter provides the best format for photos, images with gradients and images rich with colour, while the first is better with a smaller colour palette for logos and images with transparent backgrounds. The most common image formats are PNG (.png) and JPEG (.jpg). Unless you have this covered, keep reading. If you want to be able to do some fancy WordPress image compression, you have to know the basics of image formats. Smaller numbers on both your and your visitors’ mobile data plan.
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